Empathy, the concept of putting yourself in the shoes of others, is the best way to get a better understanding and perspective of what others are going through and how they perceive particular situations. Having this new vantage point is great for any business owner who is trying to get a better understanding of how and why their demographic buys their product/service.
In the dental industry it’s important for dentists and dental hygienists to use empathy. Going to the dentist can sometimes be a daunting experience for people (especially if it’s the first time they are going for a check-up/cleaning after a long time of not having either done). When the dental staff has empathy toward how a patient may be feeling, they can create a more relaxed atmosphere for their patients. For further understanding of this, examine this scenario: “You wake up with tooth pain and need to schedule a dental visit ASAP. You’ve been avoiding dentists for a while because of how unpleasant your last visit was. You look online to find a different dentist in your area, and you choose a local office with friendly looking staff featured on the website. Then you cross your fingers while dialing the dental office, hoping they can squeeze you in that day.The person who answers the phone says you can be seen that day, and her reassuring tone puts you at ease. The paperwork can be done online, so you’re able to complete it at home. When you arrive in the dentist’s waiting room, you’re greeted warmly by the front office staff. A dental assistant comes out to meet you right on time, and you can tell from her caring attitude that you’re going to be comfortable here. Maybe you won’t have to hate going to the dentist after all. Are you doing everything in your power to make this scenario happen for your patients?”
You can be sure that your Ottawa dentist will always put their patients first. The design of the office, friendliness of staff, any music choices, aesthetics and the like are all made with the patient’s comfort and overall experience in mind.
